from Street and Smith's Sports Business Journal (12/1):
Braves make loaded offer to ticket buyers
By DON MURET
Published December 01, 2008 : Page 04
"The Atlanta Braves are offering stored-value tickets to any fan buying a full-season ticket for 2009 at Turner Field.
The Braves have embraced the new technology after introducing stored-value, or “loaded,” tickets on a limited basis in 2008 for the 1,700 Henry Aaron seats behind home plate." ...
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